Posts Tagged ‘PSA’

Malcolm Gold PSA video

Malcolm Gold is a card-carrying member of the New York chapter of the bass community. He’s been a solid brother for his entire career. We’re proud to welcome him to our efforts to assist Nashville musicians in need. Check out Malcolm’s PSA:

Malcolm is thousands of miles away, and yet he found a way he could join our efforts to help Nashville. I invite you to join him, and hundreds of bassists around the world. No matter what you can do, it’s a real help. And if we all do our part, like Malcolm and so many others, we can get the job done.

Thanks again, Malcolm! We’re proud to have you with us.

In service of the groove,

Keep Thumpin’!

Lane on Bass

Doug Johns PSA video

This is one Sean and I have both been waiting for, because we’ve known Doug for many years. Doug is not only one the hottest players on the planet, he’s also one of the nicest people we know.

Doug gets straight to the point in his 30-second spot – perfect for embedding in your site. (hint hint hint)

Thanks so much, Doug for joining us in our work to help Nashville.

In service of the groove,

Keep Thumpin’!

Lane on Bass

Norm Stockton PSA Video

You gotta love a guy like Norm Stockton. Not willing to wait until he got home, Norm shot his PSA in the airport in Chicago while waiting for his next flight. A True Brother, Norm is another top bassist doing all he can to help spread the word, and to help revive Nashville.

Thanks so much, Norm, for joining our efforts. We appreciate you very much!

In service of the groove,

Keep Thumpin’!

Lane on Bass

Mike Visceglia PSA

Adding to our PSA library this week is Mike Visceglia, top NY session bassist, and holder of the bottom end for Suzanne Vega for more than twenty years.

Mike was kind enough to knock this out in between sessions, and we appreciate his efforts very much. Just goes to show, the Bass Brotherhood knows no borders.

Thanks, Mike, for joining our efforts, and encouraging your New York crew to do the same. We appreciate you SO much!

In service of the groove,

Keep Thumpin’!

Lane on Bass

Feel free to embed this video on your pages. Please link it back to our site, and leave us comment to tell us where you put it.

Dave Pomeroy PSA

We are honored to work with the Nashville Musicians Association in coordinating our flood relief efforts. Even better, the union’s current president is a name we all know, and have admired and respected for many years: Dave Pomeroy.

David is helping in numerous ways, and was critical to the rapid launch of our efforts. Yesterday, he took time to shoot this PSA in support of our organization.

Thanks so much David! All those years ago, back in school, who’d have thought, you know? (smile)

Dave Pomeroy – Icon/president of AFM Local 257

Feel free to embed this video everywhere! Leave a comment to tell us where, OK? And thanks!

Rudy Sarzo PSA

We are thirlled and honored to welcome Rock Bass icon Rudy Sarzo to our cause. Rudy is one of the top bassists in Rock today. He’s played with a long list of top acts, including Quiet Riot, Ozzy, Yngwie Malmsteen’s Rising Force, Whitesnake, Dio, and Blue Oyster Cult. He’s sold more than 30 million units over his 20+ year career.

Check out Rudy’s PSA video in support of our cause. Then, please do whatever you can to help us resurrect Nashville.

In service of the groove,

Keep Thumpin’!

Lane on Bass

Servant-Bassists One and All

Greetings, all y’all, from the Land of Low Notes. It’s been an exciting and busy week, that’s for sure. But it’s been so much fun! The site is really beginning to take shape, and we’re gathering more supporters, more artists, more corporate sponsors. Check out the Our Team and Sponsors pages to see who’s already jumped on board.

We’ve had several people email to offer spare gear to the cause, and we appreciate each and every one of you. It takes a very special kind of person to donate personal gear. If you’d like to do the same, please feel free to email me.

We now have more than forty artists committed to our cause, and we appreciate each and every one of them. What’s great is that we have a lot of styles and genres represented, and by players at all levels of the industry, including superstars like Victor, Stuart, Jeff, Rudy, Tony, and so many more. We have a total of six PSA videos now, and expect many more to arrive within the next few days.

You know the best part about the roster of players involved? NONE of them care what style the others play, or how much money they’ve made, how many units they’ve sold… they don’t care about any of that – because we’re all bass players! The Love of Low is what binds us all together in a single brotherhood. And it’s our call to serve others that brings us together as Low Notes For Nashville.

Sure, there are some players out there with big egos, and big chips, and all of that. No community is perfect, even ours. But you’ll notice that none of those guys are here. Every person on this team is focused on one thing, and one thing only: helping our Nashville brothers and sisters get their lives back together.

That’s what matters. That, and nothing else: serving our brothers and sisters with as much conviction and dedication as we all bring to serving the groove.

Think about this for a minute: What is a bassists role in the band?

The first thing that comes to mind, and the comment I hear most often is: to serve the groove and/or song. And that’s the heart of it right there. You could also put it this way: our job is to make everyone else sound their best. So, while we’re serving the groove, digging it as deep as we possibly can, we’re also serving every other musician, and singer sharing the stage with us, doing what we can to really make them shine.

Our job is to serve.

As I built my music career, I also developed a business consulting career that grew out of the business side of my music. That work has grown to the point that I now write, speak and train in Servant-Leadership – the very heart of all humanistic management – and its application in management and sales.

The heart of servant-leadership philosophy is that the best leaders serve the interests of the whole first, knowing that this is the key to success for all involved, including the leader. It calls the leader to serve… to serve first and foremost, and to put that service ahead of one’s own self interest.

NOTE: For more on servant-leadership, I invite you to visit the Spears Center for Servant-Leadership, overseen by my mentor, editor, writing partner and dear friend, Larry Spears.

Paraphrasing Robert Greenleaf, the patron saint and creator of the philosophy, I consider myself a servant first – servant always. It is at the heart of everything I do – my music, my business, my personal spirituality. This four word phrase has become one of most important mantras, and I do my best to live it every day. (I fall short, but that doesn’t stop me from trying.)

One of the coolest things about being a part of the bass community is that I look around and see hundreds of players who are the same way. They may not use the term servant-leader, but they live it every day. They get it!

It’s not just the way the serve the groove and their fellow musicians. It’s also how they serve others.

It’s a top instructor who teaches underprivileged kids for free, and even helps them get low-cost/no-cost gear.

It’s an international touring pro who serves food in a rescue mission when he’s home.

It’s a top local player who donates a performance every month to one charity or another.

It’s the top builder who just told me it gives him chills to be involved in our efforts… considers it an honor

I don’t know which is the chicken, which is the egg; which is the cart and which is the horse. Do we become bassists because, deep inside, we hear the call to service? Or does becoming a bass player teach us the importance of serving something larger than ourselves? This is a question I have often pondered in the quiet moments, and have discussed at length with my closest friends. I still don’t have the answer, but that doesn’t bother me. Either way, I know they are tied together somehow in the cosmic plan.

Some time ago, I developed the idea to do a series of short bios on bassists who serve. I’ve made some notes and such, but was really waiting for the right time to get started. I think I have now arrived at that time. In the coming weeks, I will be publishing articles on those I know to be Servant-Bassists. The articles will appear here first, but will also go on some of my other sites. If there is enough interest, I will consider more formal publication.

So. We are bassists, brothers and sisters in groove. We are a community of strong bonds and caring relationships. And we have all been called to serve our Nashville friends in their time of need.

We are Low Notes For Nashville and we are Servant-Bassists.

I hope you will join us. I hope you will help us rebuild the lives of so many Nashville brothers and sisters who have been devastated by their loss.

There are many ways you can get involved. Please take a look at what we’re doing, and learn how you can help. Don’t worry that it might not be enough. Because whatever it is, it will be enough. A donation of a few dollars from someone who can barely afford it shows a huge amount of support to those who will receive it.

Join us, and do what bass players do best: serve. Be a Servant-Bassist.

Whatever you can do, thank you.

In service of the groove…

Keep Thumpin’!

Lane on Bass

Are you a Servant-Bassist? Do you want to be? Leave us a comment and tell us your thoughts.

Bryan Beller Public Service Video

Bryan Beller just loaded his Public Service Video up on You Tube. Please feel free to embed this video, or send links to your friends. To watch other PSAs, visit our Videos page.

Thanks, Bryan! And great job!


Bryan Beller – solo artist, Steve Vai, Dethklok, Bass Player Mag

Tell us what you think of Bryan’s video, and of our video campaign. Leave us a comment. (Spam is promptly fried and eaten.)

It’s Starting to Snowball

Things are really starting to heat up, and I’m loving it. I mean, today – just today – we had two string manufacturers join up – D’Addario and DR Strings; Planet Waves is in with straps tuners and string winder/cutters;  Full Contact Hardware came on board yesterday, before we started blogging every addition, so I want to give them their proper respect now. They’re sending several of their high-tech bridges for auction/raffle, or perhaps for use in a restoration.

Roland/Boss is sending amps and tuners. We’ve heard from many others, but we don’t want to box anyone in, just in case they change their mind. We’re not into arm-twisting when it’s our arm being yanked around, so we don’t want to do it to anyone else. When we have tracking numbers, we’ll announce what’s coming. Fair?

Then, we have the many players lending a hand – including Nashville resident Victor Wooten. Thrilled is putting it mildly. Very mildly. What really blows me away about this, is that Victor was doing a camp when the rains came. He and his guests ended up having to leave by boat! So, it’s not like the flood didn’t affect Victor, OK? And what’s his response? Why, he jumps on board to help all the other players affected by the flood.

John Montagna is a dear friend, and a wonderful person, not to mention a killer player and songwriter. John  just delivered a wonderful PSA video. (It’s the second one down.) He’s also donating download profits from three CDs.

OK, it’s more than half past Pumpkin O’clock, and I’ve got to be back at the desk at 7 in the Where’s My Coffee? Besides, I can barely get through two words in a row without my fingers getting dyslexic. I’m sure the 18+ hour day has nothing to do with it.

Sean and I will be back tomorrow with more updates. And don’t forget to keep tabs his Twitter stream, and my Twitter stream, for updates all day long. Oh, and have you “liked” our Fan Page? (I know; don’t get me started on that. Please hit the button, though, regardless of what it says, OK?) And don’t forget to tell all your friends.

As always, thank you very much for your support of our efforts. You’re the ones pulling the dollars out of your pockets and giving them to the cause, and the musicians we’re serving. You’re the ones helping us get the word out. If we all do what we can, we’ll get the job done. I mean, bass players always do.

Keep Thumpin’!

Lane on Bass

Welcome John Montagna

Everybody, say hello to my good friend John Montagna. John’s a great player with a huge heart, and a strong sense of community. He jumped into the project as soon as he heard about it, and he’s helping in a couple of ways:

He recorded a PSA video you can watch here. It’s the second one down.

He’s offering up download proceeds from a trio of CDs you can check out here. Well, actually, you can only check out two because I couldn’t get to the third one for the life of me. I’m sure John will help me straighten that out tomorrow.

John has also promised to blast his email list about us. And he’s got a pretty good sized list.

Thanks so much, bro. We all appreciate the support very much!

Keep Thumpin’!

Lane on Bass